ASM SERVICE: 

Job Title: 

Area Service Manager 

 

 

 

Function: 

Service - IBU 

 

 

 

Reports to: 

CH Service - IBU 

 

 

 

Office/Location: 

Patna

 

 

 

 

INTERACTION WITH STAKEHOLDERS 

 

 

 

 

Internal 

External 

 

Direct 

  • Service Training team 

  • Service Support team 

  • Spares team  

  • Plant team 

  • R&D team 

  • Network Development team 

  • Dealerships 

  • BAFL, Other financers 

 

 

 

 

JOB REQUIREMENTS 

 

 

 

 

Educational Qualifications 

Essential: Engineering graduate from a premier institute 

 

Work Exp 

Min: 3 

Max: 8 

 

Industry Specification 

Preferably Automotive - 2W/3W/4W 

 

Need for travel 

High 

75% 

 

 

KEY COMPETENCIES 

 

Technical/ Functional 

  • Deep Understanding of service processes 

  • Dealership Management 

  • Product Knowledge  

  • Competition Tracking 

  • Product Quality 

  • Negotiation and Conflict Resolution 

 

 

 

 

Behavioural 

  • Continuously raise the bar 

  • Ensure results with speed 

  • Meet customer expectations 

 

 

 

 

 

KEY RESPONSIBILITIES 

 

 

 

Service volume growth: 

  • Achieving the service targets through channel partners in the assigned region 

  • Increasing the market share for the assigned region by providing strategic directives 

  • Involved in the preparation of Plan Actuals with CH  

  • Service for setting service targets for ASM by analysing actual service vs expected service 

  • Updating market developments periodically to facilitate proactive steps to combat competition 

  • Analysing market service data and customer satisfaction data 

 

NPS: 

 

  • Identifying the network gaps & identify prospective dealers 

  • Managing the business by monitoring each dealership in terms of viability and profitability 

  • Providing support and Handholding new dealers to ensure smooth operations 

 

Repair Quality: 

 

  • Capturing CH and ASM best practices and deploy them horizontally in concerned areas 

 

Service Capability: 

 

  • Initiate marketing programs/ BTL activities from time to time in the assigned region and monitor customer service to achieve service objectives and customer satisfaction 

  • Kaizens 

  • Stock planning & correction 

 

Dealership Performance: 

 

  • Deploys best practices from one region to the other 

  • Career pathing and mentorship 

  • Conduction of team building activities in order to drive engagement among the service team 

 

The above list is not exhaustive and could evolve with changing needs & priorities of the company 

 

 

 

 

 

 

 

 

 

KEY RESULT AREAS 

 

 

 

 

  • Service volume growth 

  • NPS improvement 

  • Repair Quality improvement  

  • Counter measure PFRs for improvement 

  • TAT reduction – spare parts service level improvement 

  • Projects undertaken for the quarter/ territory